A month ago, it was looking pretty bleak down in Daytona Beach.
Creamer's nagging injuries sparked discussion over whether she would ever be the same. With popular young Americans like Michelle Wie and Morgan Pressel struggling to find their way to the front page of the leaderboard, the Tour needed Creamer to step up.
Don't get me wrong. Cristie Kerr and Jiyai Shin are amazing players, but they aren't the kind of players that can successfully carry the LPGA Tour's brand.
Fans come out in droves for players like Creamer and Wie, and sponsors are well aware of that.
The LPGA desperately needs to secure sponsors and add new tournaments in the coming year. With Creamer's win last weekend, it should help their case.
