Over the next four weeks, you are going to be a part of one giant publicity ride trying to convince you that the FedEx Cup actually matters. The networks will be emphasizing that fact, but really, it's the purse size and bonuses that matter to the players.
John Feinstein said it best on his Golf Central piece last night by telling the Tour: "Stop, you can't just make something great by insisting it's great."
Feinstein concludes that no matter how big the checks are, there's no comparison to the four majors.
